Generating Job Leads

It is very important to be aware of the current job market both in your area and in other geographic locations. This will help you determine where you have the best chances of succeeding in your search.

Resources for research include:

The following are particularly useful sources of job information, leads and ideas:

  1. Classified and career ads. These require daily scrutiny. Remember: The early bird gets the worm.

  2. News stories. These can be mined for job ideas. For example: an unemployed auto-body mechanic got a great idea when a hailstorm hit and hundreds of cars were damaged. He approached a large, established firm and proposed an aggressive outreach to motorists promoting the firm's quality bodywork and fast turnaround. He increased sales for the company and created a job for himself.

  3. The Yellow Pages and other directories. These are useful for developing job leads. For example, an unemployed teacher, social worker or other helping professional will want to consult the Yellow Pages for lists of all the helping agencies and not-for-profile organizations which employ people with his or her skills.Some geographic regions have specific directories. In Alberta, one directory of this kind is ommunity Connections, found in public libraries.

  4. Your public library. This can be a great resource.It stocks industry and trade publications which give names of employers in specific industries.

  5. Canada Employment Centre. These centres offer job leads in the form of posted job orders and many valuable resources they should not be overlooked.

  6. Personnel agencies. Gather information about the agencies in your area. Which occupational groups or industry clients do they specialize in? Add to your list the ones which are most relevant. It's very important to understand that personnel agencies don't find you a job. Rather, their purpose is to find suitable employees for their employer clients. Employers pay a fee to the agency which is usually a percentage of the annual salary of the position they're filling. The agency maintains an inventory of applicants from which they refer job-seekers when there appears to be a match.

  7. Employer Directory. This book lists all of the employers in Oxford County that hired staff in 1996. It gives specific information about the company such as address, fax numbers, product and services. It is categorized into job titles. This should indicate the these companies are stable or expanding and would be excellent cold contacts.